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Target Market / Audience

targetMarketType conditional Please see Targeting audiences effectively for a full list of optional and required fields for B2B and B2C projects.

In person vs remote research

typeOfResearch conditional

In Person Research

If a researcher chooses to conduct in person research they are required to supply a country, street address, city, and zip code. In the United States, a state entry is also required.

Impacts on Available Methodologies: In person

targetResearchMethodology conditional dependent of typeOfResearch When inPerson is selected, the following options are available for targetResearchMethodology
  • One on One
  • Focus Group
  • In Respondent Home
  • In Respondent Office

Remote research

If a researcher is conducting research remotely, only targetCountry is required. When a target country is selected, targetCities becomes an optional targeting parameter.

Impacts on Available Methodologies: Remote

targetResearchMethodology conditional dependent of typeOfResearch When remote is selected, the following options are available for targetResearchMethodology
  • One on One
  • Focus Group
  • Unmoderated Study
  • Survey
  • Diary Study

Recruiting for surveys

targetResearchMethodology conditional


targetCountry conditional


Last modified on August 14, 2025